It is well-documented that Black people face bias on a consistent level in all fields. YouTube is no different. And a lot of this has to do with YouTube FANS succumbing to their own subconscious biases and only subscribing to people who look like them.
Tumblr has a strong Black community that is supportive of #BlackExcellence, #BlackGirlMagic, #BlackLivesMatter, #BlackoutDay etc., and it is free and takes just SECONDS to subscribe to a YouTube channel. You want to support Black businesses? Support Black YouTubers. That shit is a job.It takes hours/days to edit and promote a 3 minute video. There are tons of great channels of all races and ethnicities and genders and sexuality, but if we can have a moment of honesty, mediocre white channels still can experience explosive growth where that is simply not possible for Black channels–until now.
I’m imploring you (regardless of race) to SHARE this post and SUBSCRIBE to every channel therein. You don’t necessarily have to like or watch any of their videos, but you probably will and that’s great! But know that BRAND DEALS (read: THOUSANDS AND THOUSANDS OF DOLLARS) go to creators with high subscriber counts, and we as a group have been disadvantaged since the beginning of the platform.
You lose NOTHING by subscribing to the channels here, but you will be making it possible for hundreds of talented (or at least relatively driven) Black creators to be seen by brands that are only looking at numbers. Help even the playing field!
THE ASK
I’m going to list some Black YouTube channels.
REBLOG THIS AND ADD HOWEVER MANY BLACK CHANNELS YOU CAN THINK OF
–avoiding repetition if possible. If you can’t think of any, LIKE THIS POST, AND SPEND 10 MINUTES SUBSCRIBING TO THEIR CHANNELS. We aren’t powerless. We never have been. Sometimes it just takes deliberate action to make things fair.